AI-Powered Platform Management with the Thrive MCP Server

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We're bringing the power of AI directly into your Thrive administration workflow. The Thrive MCP Server connects your favourite AI coding tools - CoPilot, Claude Code, Cursor, and Claude Desktop - to your Thrive platform, letting you manage content, users, and skills through natural conversation instead of navigating multiple screens.

What is the MCP Server?

The Model Context Protocol (MCP) Server acts as an intelligent bridge between AI assistants and your Thrive platform. Instead of clicking through admin interfaces, you simply describe what you need in plain language, and the AI handles the rest, creating content, managing tags, assigning skills, and more.

What You Can Do

Content Management

Create, update, publish, and manage learning content entirely through conversation. Build articles, videos, quizzes, and mixed-format resources complete with metadata, descriptions, and content items - without leaving your AI tool.

  • Create new learning content with rich mixed media (text blocks, videos, quizzes, and more)

  • Update existing content — edit titles, descriptions, and individual content items

  • Publish content when it's ready, or delete drafts that are no longer needed

  • Create and manage pages and posts with full control over layout and structure

  • Search across your content library to find and review existing resources

Skills and Tags

Take full control of how skills, interests, and topics are organised across your platform.

  • Search your skills taxonomy to find and explore available skills

  • View and manage tags assigned to any user — skills, interests, and topics

  • Add or remove tags from users individually or in bulk

  • Create new tags and generate AI-suggested tags for your content

  • Update skill levels for users to reflect their progress

  • Get tag suggestions for specific content to improve discoverability

  • Check tag permissions to understand who can manage what

User Insights

Quickly pull up the information you need about any user on your platform.

  • View a user's badges and achievements

  • Check learning assignments and progress

  • Retrieve audience membership to understand segmentation

Content Endorsement

Control which content carries your organisation's official endorsement.

  • Toggle endorsement status on any piece of content to signal quality and relevance to your learners

How It Works

  1. Connect — Configure the MCP Server with your Thrive environment. A simple browser-based login authenticates you securely using your existing Thrive credentials.

  2. Converse — Open your AI tool (Claude Code, Cursor, or Claude Desktop) and start describing what you need. For example:

    1. "Create a new article about data privacy best practices and tag it with the Compliance skill"

    2. "Show me all skills assigned to the marketing team lead and update their Digital Marketing skill to advanced"

    3. "Search for all onboarding content and publish the three drafts that are ready"

  3. Review — The AI shows you exactly what it's about to do before making changes, so you stay in control at every step

Who Is This For?

  • L&D Administrators who want to create and manage content faster without navigating multiple screens

  • Platform Managers who need to make bulk updates to user skills, tags, or content

  • Content Authors who want an AI co-pilot to help draft, structure, and publish learning resources

  • IT Teams evaluating AI-assisted tooling for internal platform management

  • Developers building custom integrations or AI-powered workflows on top of Thrive

Stay Updated

The Thrive MCP Server is in beta testing, please speak to your Thrive Account Director if you would be interested in joining the pilot.