---
title: "Create a Structure and an Audience"
slug: "create-a-structure"
tags: ["Audiences", "Learner Organization", "Structures"]
updated: 2026-10-28T17:06:43Z
published: 2026-10-28T17:06:43Z
canonical: "docs.thrivelearning.com/create-a-structure"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.thrivelearning.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Create a Structure and an Audience

Structures and Audiences work together to organise your learners: a **Structure** is the top-level group – for example, a region or department – and an **Audience** is a smaller group within it, such as a team or a specific tenure range.

An Audience always belongs to a Structure, so you can’t create one on its own. Create your Structure first, then create the Audiences that sit inside it.

To create a Structure and an Audience, in the Thrive menu, go to **Manage** > **Structures & Audiences**.

## Create a Structure

1. On the **Structures** screen, click **+ Create a new structure**.
2. Under **Structure details**, enter a **Structure name**.
3. Under **Content visibility & sharing**:
  - Choose who can share content in this Structure – **Everyone**, **Admins**, or **Only members**.

> [!NOTE]
> Note:
> 
> Structure admins with the Manage Content permission can always share, regardless of this setting.
  - Choose a **Default content privacy** for this Structure – **Public** or **Private**. Content authors can override this for individual pieces of content.
4. Under **Membership options**, define the Structure’s members:
  - **Everyone**: Includes all users. You can still create Audiences within the Structure for specific groups.
  - **Rule based membership**: Includes only users who match the rules you define. See Add Membership Rules.
5. Click **Review structure**.
6. Check the Structure details, then click **Publish structure**.

Your Structure is now live and appears on the **All structures** table. You can now [add Audiences to it](/v1/docs/create-a-structure#create-an-audience), delegate its management, and track its members and assignments.

## Create an Audience

1. On the **All structures** table, click the Structure you want to create an Audience in.
2. On the **Audiences** tab, click **+ Create audience**.
3. Under **Audience details**, enter an **Audience name**.
4. Under **Content visibility & sharing**:
  - Choose who can share content in this Audience – **Everyone**, **Admins**, or **Only members**.

> [!NOTE]
> Note:
> 
> Structure admins with the Manage Content permission can always share, regardless of this setting.
  - Choose a **Default content privacy** for this audience – **Public** or **Private**. Content authors can override this for individual pieces of content.
5. Under **Audience Type**, choose how members are added to the Audience:
  - **Manual Audience**: Manually add members.
  - **Smart Audience**: Members will be dynamically added based on predefined rules.
6. Click **Review audience**.
7. Check the Audience details, then click **Create audience**.

Your Audience is created and added to the Structure. It appears on the **All structures** table under the associated Structure.